ColourFutures: Translating research into a future we recognise.

Every year, our colour experts invite international trend watchers and authorities, from various fields of design, to join them at AkzoNobel’s Global Aesthetic Center. Together they research and identify the social and design trends that will influence consumers in their colour and interior decoration choices in the year ahead.

They nominate a number of key trends and one overarching theme that captures the mood of the moment. Next, the Global Aesthetic Center identifies the must-have paint colours, bring the themes to life in homes. From there, our colour experts develop Colour Futures.

2017’s palette is all about balance. This year, we see an interesting contrast between bolder, more striking colours and a selection of muted, lighter shades. This spectrum of light whites and neutrals acts as the perfect complementary backdrop for the bright trend-led colours, ensuring they stand out beautifully. The overall result is a truly accessible paint palette that can be easily translated into architecture and interior decorating. Visualize the colours in your home with the Visualizer.

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See the latest trends, view stunning room inspirations and more.